To Pluralize or not to Pluralize Domain?

So I didn’t mention in my launch post, that (un-pluralize) was also available! (amazing, come on squatters!)

I bought both as well as … how did I decide which one to use? Keyword research of course! ah

Screen Shot 2015-03-16 at 3.53.14 AM

So I went with … “habits” gets more searches than “habit” … your results might be different.

Also for my keyword, “7 Habits of Highly Effective People” is a high search term… good juju, so I went plural.

I then followed namecheap’s url-forwarding guide which forwards the domain name and keeps the path pretty cool. 

So will forward to

Pretty sweet! Just one more reason namecheap is my favorite registrar. 

Note: Amazon & NameCheap affiliate links, I don’t expect to make anything but hey why not?